Communication Services
Consumer Discretionary
- Amazon.com, Inc.AMZNView →
- Booking Holdings Inc.BKNGView →
- Ford Motor CompanyFView →
- General Motors CompanyGMView →
- Lowe's Companies, Inc.LOWView →
- McDonald's CorporationMCDView →
- NIKE, Inc.NKEView →
- Starbucks CorporationSBUXView →
- Tesla, Inc.TSLAView →
- The Home Depot, Inc.HDView →
- The TJX Companies, Inc.TJXView →
Consumer Staples
Energy
Financials
- American Express CompanyAXPView →
- Bank of America CorporationBACView →
- Berkshire Hathaway Inc.BRK.BView →
- BlackRock, Inc.BLKView →
- Blackstone Inc.BXView →
- Citigroup Inc.CView →
- JPMorgan Chase & Co.JPMView →
- Mastercard IncorporatedMAView →
- Morgan StanleyMSView →
- PayPal Holdings, Inc.PYPLView →
- S&P Global Inc.SPGIView →
- The Charles Schwab CorporationSCHWView →
- The Goldman Sachs Group, Inc.GSView →
- Visa Inc.VView →
- Wells Fargo & CompanyWFCView →
Health Care
- Abbott LaboratoriesABTView →
- AbbVie Inc.ABBVView →
- Amgen Inc.AMGNView →
- Danaher CorporationDHRView →
- Elevance Health, Inc.ELVView →
- Eli Lilly and CompanyLLYView →
- Gilead Sciences, Inc.GILDView →
- Intuitive Surgical, Inc.ISRGView →
- Johnson & JohnsonJNJView →
- Medtronic plcMDTView →
- Merck & Co., Inc.MRKView →
- Pfizer Inc.PFEView →
- Stryker CorporationSYKView →
- Thermo Fisher Scientific Inc.TMOView →
- UnitedHealth Group IncorporatedUNHView →
Industrials
- 3M CompanyMMMView →
- Automatic Data Processing, Inc.ADPView →
- Caterpillar Inc.CATView →
- Deere & CompanyDEView →
- FedEx CorporationFDXView →
- General Electric CompanyGEView →
- Honeywell International Inc.HONView →
- Lockheed Martin CorporationLMTView →
- RTX CorporationRTXView →
- The Boeing CompanyBAView →
- Uber Technologies, Inc.UBERView →
- United Parcel Service, Inc.UPSView →
Information Technology
- Accenture plcACNView →
- Adobe Inc.ADBEView →
- Advanced Micro Devices, Inc.AMDView →
- Apple Inc.AAPLView →
- Applied Materials, Inc.AMATView →
- Broadcom Inc.AVGOView →
- Cisco Systems, Inc.CSCOView →
- Intel CorporationINTCView →
- International Business Machines CorporationIBMView →
- Intuit Inc.INTUView →
- Micron Technology, Inc.MUView →
- Microsoft CorporationMSFTView →
- NVIDIA CorporationNVDAView →
- Oracle CorporationORCLView →
- Palantir Technologies Inc.PLTRView →
- Palo Alto Networks, Inc.PANWView →
- QUALCOMM IncorporatedQCOMView →
- Salesforce, Inc.CRMView →
- ServiceNow, Inc.NOWView →
- Texas Instruments IncorporatedTXNView →
Materials
Real Estate
Utilities
Q&A
- What's a V/TO?
- The Vision/Traction Organizer is the two-page strategy doc at the heart of EOS (Entrepreneurial Operating System). One page captures long-horizon vision — core values, 10-year target, marketing strategy, 3-year picture, 1-year plan. The other page captures near-term traction — this quarter's Rocks and the running Issues List.
- Are these Apple's / Nvidia's / etc. actual V/TOs?
- No. These are illustrative. They're written from public information — 10-K/10-Q filings, earnings-call transcripts, product announcements, and news — as if the company ran on EOS. They're a useful strategy artifact and a fun read; they are not affiliated with or endorsed by the companies profiled.
- How often are they refreshed?
- Every 90 days on visit (quarterly refresh), and once each company's fiscal year end passes (annual refresh, with the long-horizon sections re-authored).
- How is a V/TO built when I visit an uncached ticker?
- We stream the build in real time: research → draft → save. It typically takes 30 to 60 seconds. Once saved, the V/TO is cached for the next 90 days.
- Can I use this in my own EOS practice?
- Yes — as a reference. If you run EOS at a company, please write your own V/TO with your leadership team. These are a template and a conversation starter, not a substitute.
About
sp500vto is part of the tyler-smith.com network. V/TOs are generated from public filings, earnings calls, and recent news. They're a strategy-communication exercise — a way to ask, "if this company ran on EOS, what would its two-page V/TO look like this quarter?" — not internal documents.