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Vision / Traction Organizer · Annual refresh

Berkshire Hathaway Inc.

BRK.B · Financials · Generated Jul 21, 2026

Voice: Plain, patient, exact. · Berkshire's spare navy-and-cream palette and traditional serif mirror its annual-report, owner-first formality.

Vision

Page 1

Core Values

  • Integrity

    No games

  • Rationality

    Count the odds

  • Decentralization

    Let managers run

  • Frugality

    Costs matter

  • Long-term ownership

    Decades, not quarters

Core Focus

Purpose / Cause / Passion

Increase wealth by owning enduring businesses.

Our Niche

Insurance float and diversified operating businesses.

10-Year Target

$2T market value by 2036.

Marketing Strategy

Target Market

Patient owners seeking diversified, tax-efficient compounding.

Three Uniques

  1. 1.Permanent capital
  2. 2.Insurance float discipline
  3. 3.Decentralized operators

Proven Process

  1. 1.Underwrite
  2. 2.Allocate
  3. 3.Acquire
  4. 4.Empower
  5. 5.Compound
  6. 6.Report

Guarantee

Same facts to every owner.

Traction

Page 2

3-Year Picture

Future date: Dec 31, 2029

Revenue

$520B

Profit

Operating earnings: $65B

What it looks like

  • Greg Abel operating rhythm established.
  • Insurance underwriting remains profitable.
  • Cash deployed without reaching.
  • BNSF service metrics improved.
  • Energy liabilities contained.
  • GEICO share losses reversed.

1-Year Plan

Future date: Dec 31, 2027

Revenue

$445B

Profit

Operating earnings: $50B

Goals

  1. 1.Reach $445B revenue.
  2. 2.Earn $50B operating earnings.
  3. 3.Keep insurance combined ratio below 95%.
  4. 4.Deploy $25B outside T-bills.
  5. 5.Improve BNSF operating ratio below 62%.

Rocks

This quarter
  • Greg Abel

    Capital deployment discipline

    Deploy $25B outside T-bills while preserving AAA-level liquidity.

  • Ajit Jain

    Insurance underwriting margin

    Deliver combined ratio below 95% across insurance operations.

  • Todd Combs

    GEICO profitable growth

    Grow policies in force 3% with combined ratio below 95%.

  • Katie Farmer

    BNSF service recovery

    Improve on-time performance 300 bps and operating ratio below 62%.

Issues List

  1. 1.CEO transition trust
  2. 2.Cash drag versus discipline
  3. 3.GEICO growth versus underwriting
  4. 4.PacifiCorp wildfire liabilities
  5. 5.BNSF service and labor costs
  6. 6.Catastrophe losses and social inflation
  7. 7.Equity concentration risk

Illustrative V/TO in the EOS format for Berkshire Hathaway Inc.. Not affiliated with or endorsed by the company. Generated from public information; treat as a strategy exercise.

For entertainment purposes only — not investment, strategic, or business advice.